How-to guide · Analytics
Tracking Links
Replace long URLs with first-party short links at click.statxt.com. Every recipient gets their own link, so you can see who clicked and which links perform best.
How it works
- 1
Add a link
Paste an HTTPS URL or insert a tracked link field in your message.
- 2
Track clicks
Turn on Track clicks. Statxt swaps in a unique short link per recipient.
- 3
Contact taps
They’re redirected instantly, and the click is logged in the background.
- 4
Measure
Total and unique clicks, click-through rate, and your top links.
STEP 01
Add a link to your campaign message
In Text Blaster, paste the full HTTPS URL into your message. Statxt detects it and shows how many trackable links it found.
- Only HTTPS destinations are allowed. Private or internal URLs are rejected.
- Public shorteners like bit.ly and TinyURL are blocked in campaigns for compliance.
- Don’t paste a click.statxt.com link from Link Maker into a campaign. Campaigns generate their own per-recipient links.
STEP 02
Or insert a tracked link field
For links you reuse, insert a tracked link field like {tracked_link:application} from the Tracked links picker, then set its destination before sending.
- Pick a saved field, or choose Custom to name a new key and set its destination URL.
- Every tracked link field needs a destination URL before the campaign can send.
- Each recipient still gets a unique short link at send time.
STEP 03
Check what recipients will see
Tracking links are usually longer than the URL you pasted, which can push a message into an extra SMS segment.
- Text Blaster warns you when Track clicks may increase the segment count.
- Trim other words if you’re just over a segment boundary.
- Each contact gets a different link, so clicks can be tied back to the person who tapped.
STEP 04
Make one-off links in Settings
Need a link for a single text, a social post, or a reusable apply link? Create it in Settings → Tracking Links.
- Paste a destination URL and click Create tracking link.
- Copy the short link and use it anywhere outside of campaigns.
- Archive links you no longer need to keep the list tidy.
STEP 05
Measure clicks
Open a campaign to see its link analytics, or use the Tracking Links dashboard in Settings for every link in your workspace.
- Total clicks counts every tap. Unique clicks counts each contact once.
- CTR and repeat clicks show how engaged recipients were.
- Top links, devices and browsers help you see what’s working.
- Bot traffic is filtered out and click floods are rate-limited.
Pro tips
Get more out of Tracking Links
Use first-party links
Links on click.statxt.com look trustworthy and avoid the filtering that public shorteners often trigger.
One link per message
A single clear call to action usually gets more clicks than several competing links.
Name your fields
Descriptive tracked link keys like application or promo make reports easier to read later.
Follow up on clickers
Unique clicks are tied to contacts, so you can reach out to the people who showed interest.
Mind the segments
Check the segment counter after turning on Track clicks, especially on long messages.
Archive old links
Archive links from finished promotions to keep your dashboard focused on what’s live.
Common questions
What are tracking links?
Statxt short links at click.statxt.com replace long URLs in your messages. Each click is logged so you can measure engagement from campaigns and one-off sends.
Do tracking links cost extra segments?
They can. Tracking links are longer than many raw URLs, which may push a message into another SMS segment. Text Blaster warns you when Track clicks is on.
Can I use bit.ly or TinyURL instead?
Not in campaigns. Public shorteners are blocked for compliance. Use Statxt tracking links instead.
Last reviewed October 8, 2026. Names, phone numbers, contacts, and stats in the illustrations are fictional examples.
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